Based in Brisbane, Andy Pudmenzky is a marketing consultant with over two decades of experience in web technologies, marketing, graphic design, theatre audio / visual and event management. | More...
This article also appeared in the June issue of the SSAA’s “Insider” Magazine… If you spend an average of $200 acquiring a storer through various marketing channels, but they only […] Read More
Most self storage space estimators follow the same design – where your storer uses a long, often non-mobile friendly form, to enter their items & work out how much storage […] Read More
I recently had the pleasure of presenting at the Self Storage Association of Australasia’s (SSAA’s) 2018 Convention, which was held at the Brisbane Convention & Exhibition Centre. My presentation, titled […] Read More
Now that we understand the importance of the customer journey and have mapped our touchpoints with an emotional state, it’s time to make some improvements – but where to start? […] Read More
Part 2: Creating Content and Driving Emotion Touchpoints and Content In Part 1, we looked at the importance of the customer journey and outlined the stages a customer moves through as they […] Read More
A Customer Journey is the term given to the complete experience that a customer goes through when interacting with your company and brand. While many companies spend time reviewing parts […] Read More
In early 2016, Google CEO Sundar Pichai announced that 20 percent of queries on its mobile app and on Android devices are voice searches, with this number predicted to be […] Read More
Most of the time the ideas for my posts come from random moments of inspiration while waiting for something (be it the coffee machine or traffic lights), but today’s post […] Read More
Self storage industry valuer, Malcolm Collins, recently wrote about freehold property worth. In his piece, Malcolm spoke of the traditional ‘real-world’ assets that one needs to consider when evaluating property […] Read More
I recently had the pleasure of presenting at the Self Storage Association of Australasia’s (SSAA’s) 2017 “Staff Retreat”, which was held at the Novotel Sydney Central. Following Susan’s introduction, I […] Read More
I recently ventured over to Japan to see the country in summer[..]
I recently ventured over to Europe (with stopovers in Singapore both ways)[..]
I recently travelled to Los Cabos in Mexico for an event with[..]
